• 10: Founding fathers

    Do you know who created GDA? Big food companies did. Such as:

    Kraft
    Mars
    Nestlé
    Danone
    Kellogg’s
    Unilever
    Cadbury
    Coca-Cola
                                                                                                    Source

    Food information is too important to be left to the industry.

    In a new CIAA consumer brochure about GDA the food industry wrote on page 4:

    ciaa_4claims

    Our 10 arguments rejectes those 4 claims as false.

    The food industry says GDA is already here, and it’s here to stay. Let us show them that they are wrong. Let us join together and fight the GDA.

    Guideline Daily Amount is misleading consumers.

    GDA cannot replace mandatory 100 g/ml food labelling, and should not be legitimized by EU – not even as additional or voluntary food information.

    Food labeling should allow consumers to correctly identify healthier food products and compare products easily and quickly.

    Independently evaluated alternatives to GDA do exist.

    We therefore strongly recommend the complete removal of GDA from the proposal for EU regulation on food information to consumers.

    Please sign the letter to the relevant politicians.

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