8: It all adds up

 This is Juan. He is 9 years old, and this is his soda.

His soda has 27g of sugar. This is almost one third of the daily sugar limit.

But he doesn’t stop at 250ml. He drinks the whole bottle just like most kids do. So sugar doubles. Now it’s more than half of the daily limit!

When you also consider the sugar reference trick and Juan’s young age, the correct sugar for Juan is actually 118%.

Such food information will not support consumers in making health-conscious choices.

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